X Please read our statement regarding COVID-19
Menu
Website Design & Marketing

On the Hill

Social Media Marketing is Word of Mouth Marketing Tag: social media

Can you control what your customers say about you?  A business has dozens of opportunities to take control of the “word on the street” and it is essential that businesses know how to use social media to influence the conversations and turn talk into profit.

Read More

Yes Social Media Will Help Your Business Tag: social media

There has never been such a widely used form of communication that has such a low cost. Why wouldn’t you take advantage and maximize its potential for your business? There is little risk and the rewards are huge. Social media is ubiquitous, with the vast majority of people use at least one...

Read More

Then and Now Part 5: Blogs Tag: social media

Then:To be published in a medium that had an audience, you had to be a professional writer, or at least have your writing go through several stages of editing before being seen by the wider world. There were not many avenues where your business could have a consistent image projected of itself,...

Read More

Then and Now Part 4: Open Graph Tag: social media

Then:Before the Internet, newspapers, magazines, and television was the way to mass communicate with people, and not everyone could participate equally. If you had the budget you could advertise your business, but most people just consumed the content, never really actively participating. Maybe...

Read More

Then and Now Part 2: Schema Tag: social media

ThenNot too long ago if you had a business then it was probably listed in the yellow pages, be it a small square or full page full-colour ad. And if you had the budget, you could advertise in newspapers/radio/tv/billboards. It was about name recognition, and reviews for the product or service...

Read More

Why You Shouldn’t Auto-Post from Twitter to Facebook Tag: social media

It may seem like a good idea to connect your Twitter and Facebook accounts, so that when you post to one account it will automatically post to the other. But what seems like a convenient tool for you, actually has a negative effect on your followers. When it comes to marketing on social...

Read More