Est. reading time 5 minutes
When it comes to Internet scams, there are a wide variety of them targeting people and businesses, and they are increasingly more sophisticated. Over the course of our long history of managing websites and the online presence of clients, we’ve seen more than a few of these scams. So here are...
Read MoreEst. reading time 4 minutes
When using Google to search for anything—but especially for products, services, and places to visit—you’ll undoubtedly see results that will have the ‘ad’ label attached to them. These are the results of businesses paying for their website to show up in these results through Google Ads....
Read MoreEst. reading time 4 minutes
One of the main reasons reviews are such an important tool for businesses is that they are one of the easiest and most obvious ways for customers and prospective customers to communicate their feelings about their experience. Social proof has always been a part of gaining new customers, with...
Read MoreEst. reading time 7 minutes
To have a good time this summer you don’t need to go far. There’s so much to see and do right here on Vancouver Island, and we have a number of clients who are a key part of that! Whether you’re planning an extended staycation, or just looking for an enjoyable day out, be sure to check out this...
Read MoreEst. reading time 6 minutes
As a service to our clients we send out a monthly Google Analytics report consisting of website traffic and a select few other key data points. These numbers are compared with those for the previous month, and while some fluctuation is natural, especially for seasonal businesses, it can be a...
Read MoreEst. reading time 7 minutes
It’s hard to understate just how much the world of business websites, and the Internet at large, has changed since we began Radar Hill way back in 2001. When we started out, simply having a website of any kind was a major point of difference for a business. Fast forward to 2022, and having a...
Read MoreEst. reading time 1 minute
Too often we see businesses that are using the spray and pray method of marketing: throw money and resources at marketing and pray some of it will stick. There is a better way.
Read MoreEst. reading time 7 minutes
There are a number of advantages unique to digital marketing when compared to traditional methods of marketing and today we’re going to focus on one of them: the sheer volume of data and metrics available to you. One of the best methods for tracking these metrics when it comes to your website...
Read MoreEst. reading time 15 minutes
Sometimes all your home needs is a little spring cleaning, other times there may be further remodelling that is necessary. Often the best renovation ideas are easy to do and inexpensive, such as a coat of new paint, new lighting, or just sprucing up your garden. But whether you’re revamping a...
Read MoreEst. reading time 8 minutes
Digital marketing is one of the most rapidly evolving industries, with new technologies and ideas constantly emerging. This means businesses need to be proactive when it comes to how they manage their own online presence. Just because it was the right way to do things five years ago, does not...
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