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Web Accessibility: Designing for Inclusivity and Compliance Category: Technology

Est. reading time 4 minutes

Designing a website is all about providing the best user experience for its visitors, but that can often assume a universal experience that ignores the different accessibility challenges and issues many people face. For web designers and businesses, providing the best experience possible means...

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Blank screen on desktop, tablet, and mobile to represent lack of accessibility

Grow Your Business with Reviews Category: Technology

Est. reading time 4 minutes

Reviews can make or break a business. How many times have you not gone somewhere or not hired someone based purely on the reviews you’ve seen? Or conversely, only tried somewhere or hired someone based on their good feedback? Reviews are one of the best ways of establishing trust and...

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reviews

Set Goals for Your Business – Make 2024 a Success! Category: Technology

Est. reading time 5 minutes

Setting defined goals is one of the most important things that can be done for the success of a business. It's not about lofty resolutions or wishful thinking, but rather create a pragmatic roadmap to what you want to accomplish. In this blog we look at the practical benefits of creating goals...

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Shawn Went to Utah: The Travel Blog Category: Technology

Est. reading time 7 minutes

Written by Shawn O’Hara: I went to Utah recently for a Duct Tape Marketing retreat/conference. It was a great trip, not only the event itself but visiting Utah was fantastic. When I travel for things like this, I like to take advantage and have a mini vacation at the same time and visit places...

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Shawn at Mormon Tabernacle

Cybersecurity Threats: Protect Yourself from Phishing and Malware Category: Technology

Est. reading time 4 minutes

So much of our day to day life is lived online—whether it’s shopping, socializing, or searching for new places to go. Unfortunately, this connectivity also exposes us to unseen and malicious forces in the form of cybersecurity threats. These can have real-world consequences, from the theft of...

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Balancing User Experience (UX) and SEO in Website Design Category: Technology

Est. reading time 5 minutes

Despite all the technical jargon, SEO (Search Engine Optimization) at its core is fairly easy to understand. It’s really just about having a website that is designed and laid out in order to perform as well as possible with search engines, the most popular one being Google, and therefore be...

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SEO

What You Need to Know About Google Business Profiles Category: Technology

Est. reading time 5 minutes

Google is the world’s most-visited website. If you want to have any visibility online, you need to be able to be found on it. One way you can do this is with a Google Business Profile (GBP). Whether you're aiming to attract visitors to your physical location or to your website, Google is the...

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local GBP search

Make Sure Your Website Is the Centre of Your Marketing Strategy Category: Technology

Est. reading time 4 minutes

When it comes to your online presence, your website should be the focal point of your overall strategy. Not only is it the most common point of contact for most customers, but it’s also the one area where you exert a higher degree of control and influence, being able to tweak visuals, messaging,...

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Tourism on Vancouver Island: Featured Businesses Category: Technology

Est. reading time 7 minutes

There’s a good reason Vancouver Island is a popular holiday destination for many, and we’re all certainly lucky to live in a place with so much to offer! Which is why summer is the perfect time not just for traveling, but for having a staycation and making the most of all that there is to see...

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Don't Let Your Domain Put Your Website in Limbo Category: Technology

Est. reading time 3 minutes

Recently there was an Internet domain registrar that went out of business and put untold thousands of websites into limbo. These websites were no longer visible and there was no contact with the registrar to fix it. A terrible and stressful situation for everyone involved. Two of our clients...

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