The Project
Johnson's Sewing, a prominent sewing machine retailer based in Edmonton, came to Radar Hill through a referral from a local business partner. The primary challenge was the need for a modern e-commerce platform that could handle a complex and varying inventory across two physical locations. During the COVID-19 pandemic, this need became critical as physical stores faced shutdowns. Radar Hill stepped in to provide a digital storefront that allowed for flexible inventory management and automated sales features, ensuring the business could thrive even when foot traffic was restricted.
Radar Hill really helped us keep our business afloat when the world shut down; their e-commerce solution was essential for our pandemic success.
Services Utilized
- Custom E-commerce Website Development
- Advanced Inventory Management System
- Manufacturer-Specific Sales Controls
- Automated Banner and Coupon Generation
- Province-Specific Shipping Customization
- Environmental Fee Integration
- MSRP and Sale Price Management Tools
- Mobile-Responsive Interface Design
Results
The transition to a robust online presence was a major success, resulting in record-breaking sales of sewing machines during a year characterized by physical retail limitations. The owner, Craig, now has the tools to easily toggle items for sale and manage pricing adjustments on the fly. This project solidified a strong referral-based partnership and demonstrated the power of a "seamed-less" digital transition.
Radar Hill really helped us keep our business afloat when the world shut down; their e-commerce solution was essential for our pandemic success.
Craig St.Pierre