Stevenson's Shoe Clinic
Stevenson’s Shoe clinic owner John Phillion came to us with a very specific problem: when you googled his business name or “shoe repair Victoria” a bad review of his business at Yelp came up first. This was very disconcerting to John who services hundreds of happy customers every week. To address this problem, we embarked on a 4 point plan: establish a web presence, focus the website on the search term “shoe repair Victoria”, optimize Google Places, and encourage positive reviews. With a month of launch, we literally “put them on the map”, returning excellent search results and minimizing the prominence of one blemish on their excellent reputation.